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Graebel Companies, Inc. Launches Customised Approach to Technology Solutions for Mobility Programmes

Graebel globalCONNECT

Graebel globalCONNECT® ranked No.1 in technology by mobility professionals; leads industry in providing exceptional employee experiences

Seven out of 10 global mobility professionals say technology used by their mobile employees (assignees) will be the biggest change they anticipate to their programme over the next five years*. Of course, it is also important to find the right integrated technology that fits the unique needs of any company’s programme, mobility staff and assignees. That is why Graebel is introducing a three-step approach to help Fortune 500 and Global 1000 companies configure the best technology solution to optimise their mobility programmes, employee experiences and business results.

The customised process uses Graebel globalCONNECT®, a people-first mobility experience platform that is a single source of truth to manage mobility programmes, track real-time data and access up-to-the-minute details about every assignment. The platform is designed collaboratively between Graebel experts and the company’s mobility leaders. Graebel globalCONNECT® was a strong factor in mobility professionals ranking Graebel top in technology for all large relocation management companies, according to Trippel Survey & Research 2019 Relocation Managers’ Survey.

‘Through a consultative approach, Graebel tailors our clients’ entire mobility experience to their specific needs and preferences based on three pillars of customisation’ said Ron Dunlap, president and chief operating officer, Graebel Companies, Inc. ‘The result is a single end-to-end solution shaped by mobility teams and supported by Graebel.’

Graebel experts ask questions through three programme pillars – access, engage and integrate – to help clients personalise the platform, provide exceptional mobility experiences and meet company goals:

  • ACCESS (Mobility Team Experience): The mobility team’s experience using a technology platform is a key factor to consider because it directly impacts productivity. Graebel works with mobility professionals to determine the level of technology platform interaction and customisation they want for their teams. This step responds to the need of 27 percent of mobility professionals who said reporting – meaning how they want their platform managed – is the most important factor when interfacing with mobility technology*. Based on the discussion in this step, Graebel understands how much time mobility professionals want to spend managing their programme and how much guidance they desire. Plus, Graebel can meet client preferences by customising the interface, including widgets, dashboards, reporting and client branding.


  • ENGAGE (Assignee Experience): Assignees’ level of engagement, visibility and personalisation with mobility technology can influence their relocation experience. That is why transparency, or determining what each person’s experience will be, is a key area addressed in this step. In addition, about one in four mobility professionals said transparency was the most important factor to their assignees when interfacing with mobility technology*. Graebel works with mobility professionals to strategise and design programmes and policies with the entire assignee experience in mind. This lets mobility teams effectively balance technology and consultation for their assignees based on company culture and business needs. For example, assignees who use in-depth expert-led concierge models or lump sum guided experience through Graebel CitySwitcherSM powered by Shyft will have a different experience than those who use a self-directed Core-Flex programme.


  • INTEGRATE (System features, tools, APIs): Mobility teams are looking for ways to seamlessly combine their programme’s technology platform with different tools – both internal and external – to bring relocation experiences to life. In fact, 25 percent of mobility professionals say integration with HR systems is the most important factor to interfacing with mobility technology. Graebel collaborates with mobility leaders to determine which features, tools, APIs and inputs will help activate their platform experience. Graebel globalCONNECT® can securely integrate internal and external data sources with Graebel’s tools, including Graebel AnalyticsSM, to combine HRIS, payroll, immigration, tax and more. The result is an end-to-end solution for a holistic, real-time view of a client’s mobility programme. It is also backed by securely integrated APIs that can constantly evolve to meet changing needs, while promoting data integrity and privacy.

For more information, view the full press release

*2019 insideMOBILITY® Survey (n = 79)